EXECUTIVE DIRECTOR REPORT
January 15, 2026 – BOARD OF DIRECTORS MEETING
 
 
BEAUTIFICATION REPORT

• Christmas Decorating Removal – Currently underway
• Need a Replacement Décor/

 
MARKETING REPORT

• SOCIAL MEDIA REPORTS: Highest Statistics (year-end)

 

• FACEBOOK                     ENGAGEMENT                  EVENT
• October 8                       1,162                                          Joe Dogs Opening
• Nov 5                               4,139                                          Halloween Costume Parade
• Dec 12                            16,142                                        Breakfast with Santa

 

• INSTAGRAM                 ENGAGEMENT                        EVENT
• October 5                       25,257                                        Joe Dogs Opening
• Nov 5                               29, 586                                       Halloween Costume Parade
• Dec 3                               15,511                                        BIA Free Parking

 
FREE 2 HOUR HOLIDAY PARKING (December 1 -31)

• No real measure of success reported/no negative pushback

 
EVENTS REPORT:
 

• FREE BREAKFAST WITH SANTA 120 attendees pre-paid @ $2,200.00
• Breakfast with Santa: Saturday, Dec 6th (9am & 10am seating)

Hosted by Townhall Social, featuring: Free Breakfast, Santa, Mrs. Klaus, Elves, Coloring Activities, Loot bags give-away

• Due to popularity, Townhall has advised to expand to 3 servings to accommodate 150 attendees

 
UPCOMING: K-Pop Singalong at Joe Dogs – cost: $1,000 – drawn from: Winter Events activation
Details: Feb 1 – 3:30pm – 6pm, all ages, BIA Giveaways, photo booth featuring BIA Fridge magnets
 
UPCOMING: Family Day free Hot Chocolate at 2MAY TEA – cost: $200
 
UPCOMING: Coldest Night of the Year walk with Neighbour to Neighbour – DONATION of $2,000 (2025) should we commit to a donation in 2026
 
UPCOMING: BIA Fashion Show @Zoetic – proposed cost: $5,000 – cost breakdown details to follow
 
ATTACHED: Events listing for year 2026